Journey Group plc

(the "Company")

Adoption of Management Incentive Scheme

Management Incentive Scheme

The Company announces that it has today adopted a new Management Incentive Scheme (the "Scheme") under which the Company's three executive directors, Stephen Yapp, Joe Golio and Alison Whittenbury, (the "Executive Directors") along with six Senior Managers of the Airfayre business, will all participate. 

The Scheme provides equity incentives in the form of options granted over ordinary shares of 25 pence each ("Ordinary Shares") in the capital of the Company.  Options will be exercisable at 129 pence per Ordinary Share, being the mid closing price of the Company on Friday 2^nd January. 

The Scheme allows for a maximum number of options to be awarded of up to 10% of the Company's shares in issue (13,798,642 shares).

The Scheme includes vesting conditions under which all the options will vest in full, if on the end date which is 18 months from the date of grant of the option the average price per Ordinary Share over any continuous 30 day period from the date of grant (5^th January 2015) to the end date (4^th July 2016), is in excess of £2.25.

The Scheme contains provisions in respect of vesting and exercise of options for variations in the share capital of the company and for a change in control.

If the maximum number of shares are awarded under the Scheme, this would result in a maximum dilution of 9.1% to the fully diluted share capital of the Company.

Further details of the Scheme will be included in the Company's 2014 Annual Report, which will be published in due course and be available on the Company's website at www.journeygroup.plc.uk.

The table below sets out the schedule of options that have been issued to directors.

The issue of 827,917 options to directors is a related party transaction under the AIM Rules for Companies. The independent directors (being the non-executive directors of the Company) consider, having consulted with its nominated adviser, N+1 Singer, that the terms of the transaction are fair and reasonable insofar as its shareholders are concerned.

For further information please contact:

Journey Group plc

Stephen Yapp

+44 (0)20 8744 7083

info@journeygroup.plc.uk

Alison Whittenbury

+44 (0)20 8744 7081

info@journeygroup.plc.uk

N+1 Singer (Nominated Adviser & Broker)

Jonny Franklin-Adams / Emily Watts

+44 (0) 20 7496 3058