Burberry Group plc (the "Company") - Director/PDMR Shareholding

Pursuant to DTR 3.1.4, the Company announces that it received notification today that following the Interim Dividend payment on 23 January 2015, Equiniti Registrars purchased the following Ordinary Shares of 0.05 pence each in the Company ("Shares") for directors and their connected persons under the Dividend Reinvestment Plan at a price of 1762.27 pence per Share.

26 January 2015