To The London Stock Exchange

25 March 2015

Mothercare plc 

Director/PDMR shareholdings

Long term incentive plan 2012

Mothercare plc announces that awards under the Mothercare 2012 Long Term Incentive Plan were made to the following directors/persons discharging managerial responsibilities on 23 March 2015 in the form of nil cost options:

The awards will vest in whole or part subject to the achievement of stretching corporate performance conditions. The performance measures are 50% share price and 50% Group Profit Before Tax.  The awards will vest after the end of FY17 and FY18 respectively with a one year holding period on the three year share price element.

Mothercare plc 2015 Management Incentive Plan

On 23 March 2015 Richard Smothers was granted a conditional share award over 78,125 ordinary shares in respect of the loss of long term incentive awards with his former employer.  The shares are due to vest one year after commencement of his employment with Mothercare plc.

No consideration is payable for the grant of these awards.

Further information:  investorrelations@mothercare.com