BSD Crown Ltd. (LSE: BSD)

(the “Company”)

Noticeof General Meeting

Ramat Gan, Israel, 26 April 2017

The Company refers to its announcements of 23 March, 5 and 24 April 2017.

The board of the directors of the Company (the “Board”) is currently seeking the court’s clarification in respect of the date of the Company’s general meeting (“GM”) in an effort to protect the position of the Company’s shareholders as a whole, and will hold the GM as soon as it is legally able to do so.

In light of the current court ruling as announced on 24 April 2017, unless otherwise decided by the court and notified by the Company,  the Company hereby announces that the GM, notice of which was given by the Company in its circulars dated 23 February and 2 March 2017 (the “Notice of GM”) will be held at 9.00 a.m. on Friday 5 May  2017 at the Hilton London Tower Bridge, 5 More London Place, Tooley Street, London SE1 2BY, United Kingdom (the “5 May Meeting”). Any forms of proxy or forms of direction previously submitted for the GM will remain valid for the 5 May Meeting and, to the extent that shareholders or holders of depositary interests have not yet returned their form of proxy or form of direction ,or wish to change the way in which they have voted on forms of proxy or forms of direction already submitted, shareholders (in the case of forms of proxy) and holders of depositary interests (in the case of forms of direction) have until 9.00 a.m. on 3 May 2017 or 9.00 a.m. on 2 May 2017 (respectively) to return such forms or submit revised forms, completed in accordance with the instructions printed thereon.

Shareholders or holders of depository interests having already submitted their forms of proxy or forms of direction (as applicable) and wishing to change their votes, may download blank forms on the Company’s website (at http://www.bsd-c.com/general-meetings) and may call Capita Asset Services, as the Company’s share registrar, on +44 371 664 0300 with any queries in relation to completion of the same.

The purpose of the GM is to consider and, if thought fit, approve the resolutions set out in the Notice of GM. The Board of the Company continues to recommend that Shareholders vote FOR Resolutions 1-10 and AGAINST resolutions 11-14. Furthermore, the Company wishes to remind Shareholders that it is seeking to publish its financial statements at the earliest opportunity and will not be able to do so until external auditors are appointed. Indeed, to the extent that the Shareholders do not approve the appointment of PWC as external auditors of the Company, the timing and the Board’s ability to publish the financial results for the financial years ending 31 December 2015 and 2016 will be unduly and negatively affected, to the detriment of the Company and all of its shareholders as a whole. Should shareholders of the Company fail to approve the appointment of PWC, a further delay in publishing the Company’s financial statements will be inevitable.

Enquiries:

Nir Netzer, Board member: office@bsd-c.com