i-design Group Plc
20 July 2007


                               i-design group plc

                  ("i-design" or "the Company" or "the Group")

                                Admission to AIM

   • Shares in i-design, the media company, begin trading on AIM today with
    the trading symbol IDG.L.

   • i-design has developed a market leading advertising solution for ATM
    network owners, such as retail banks, which enables them to run third party
    advertising campaigns across their ATM estates and so generate new revenues
    from their ATMs.

   • i-design has placed 5,151,437 New Ordinary Shares at 67p per share to
    raise approximately £3.5m, the net proceeds of which will be used to fund
    the next growth phase of the business. Arbuthnot Securities Limited is
    acting as the Group's Nominated Adviser and Broker.

   • At the Placing Price, i-design's market capitalisation will be
    approximately £9.45m.

   • Launched in 2004, i-design's advertising solution is called 'ATM:ad'.
    The Directors believe that it is currently the only ATM advertising solution
    in the UK which combines both the software and media sales capability
    necessary to facilitiate third party advertising across ATM networks.

   • ATM:ad is currently installed on over 2,100 ATMs in the UK and customers
    include Nationwide Building Society and HSBC.

   • i-design has secured and managed ATM advertisting campaigns for a wide
    variety of advertisers including British Airways, Easyjet, Orange, Vodafone,
    Kwik-Fit, Nivea, New Look, Orion and the Central Office of Information.

   • The Group generates three revenues streams from its ATM offering:
    software sales; media sales and creative sales. For the six months ended 31
    March 2007, i-design generated audited revenue of £515,000 and an operating
    loss of £176,000. For the year to 30 September 2006, audited revenues were
    £679,000 and the operating loss was £626,000.

   • With the operational costs of ATM networks growing and significant
    consumer opposition to bank and building society ATM charges, the Directors
    believe that network owners are increasingly looking for alternative ways to
    generate additional revenues to make their ATMs more profitable and that
    ATM:ad represents an attractive proposition.

   • In the UK, there are approximately 60,000 ATMs. i-design's target market
    is banks and building societies whose ATM estates comprise a higher number
    of retail or non-branch ATMs (situated in supermarkets, airports, railway
    and underground stations).

   • i-design is seeking to accelerate sales of ATM:ad in the UK and to
    expand overseas.

PLACING STATISTICS

Placing Price                                                                67p
Number of New Ordinary Shares being placed on behalf of the Company    5,151,437
Number of Ordinary Shares in issue immediately following Admission    14,105,437
Gross proceeds of the Placing                                       £3.5 million
Estimated net proceeds of the Placing receivable by the Company     £2.8 million
Percentage of Enlarged Share Capital being placed 
pursuant to the Placing                                            36.5 per cent
Market capitalisation of the Company at the Placing Price 
on Admission                                                       £9.45 million

Ana Stewart, Chief Executive, commented,

"i-design has developed an unrivalled ATM advertising solution which enables
network owners to generate additional revenues and advertisers to target
customers on a one-to-one basis across multiple networks.

This is an exciting period of growth for us as we seek to expand our sales both
in the UK and abroad, and we believe that admission to AIM will enhance our
status within our marketplace and provide us with a strong foundation for
growth."


Enquiries:

i-design group plc    Ana Stewart, Chief Executive         Today: 020 7448 1000
                      Ian Sunter, Finance Director         T: 01382 541 041
      
Biddicks              Katie Tzouliadis/ Sophie Lane        T: 020 7448 1000
                   
Arbuthnot Securities  Tom Griffiths/ Alasdair Younie       T: 020 7012 2000
                 
Company website: www.i-design.co.uk

Introduction

i-design has created an ATM advertising technology and media sales solution
called ATM:ad, that enables Network Owners, such as retail banks, to generate
new revenues from one-to-one advertising on their ATM screens and receipts.
Launched in 2004, ATM:ad is currently installed on over 2,100 ATMs throughout
the UK, delivering approximately 210 million transactions per annum. The Group's
ATM:ad banking customers include Nationwide and HSBC.

As well as providing the software solution to enable both internal and third
party advertising on ATMs, i-design is responsible for selling and managing
third party advertising campaigns on ATMs, through its media sales and
operations and creative teams. ATM:ad advertisers include British Airways,
Orange, Vodafone and Nivea. The ATM:ad software links the Group's media sales
and operations teams directly into Network Owners' ATM infrastructure.

Established in 1991, the Group has more than 15 years' experience of providing
software, award winning interface design and media services to the banking ATM
industry. Based in Newport-on-Tay, Scotland, with a media sales office in
London, the Group's objective is to grow its business by increasing the
profitability of ATM networks for Network Owners. The Directors believe that
i-design's ATM:ad offering is currently the only dedicated ATM advertising
solution in the UK which combines the software and media sales capability
necessary to enable Network Owners to generate revenue from third party
advertising.

The Directors believe that the Placing will provide funds to allow the Group to
expand and further develop its ATM:ad offering. Furthermore, Admission should
accelerate the procurement process with retail banks and raise the Group's
profile amongst existing and potential customers. Admission will also enable the
Group to incentivise its senior management through participation in the i-design
Share Schemes.

History and Background

The business was founded in 1991 by Ana Stewart, the Company's Chief Executive,
as a multimedia company and was initially involved in providing consultancy
services, such as screen branding, to the banking industry and in particular the
ATM market. In 1995, i-design was incorporated as a limited company and began to
focus specifically on the ATM market, delivering bespoke services to Network
Owners and ATM vendors. Over the following 5 years, i-design established itself
as a specialist in ATM technology and interface design, repositioning itself
from a services-based to a product-based company and identified the potential
demand amongst Network Owners for an ATM advertising solution. Richard Swinfen,
i-design's technical director, joined in 2002 and was responsible for the
delivery of i-design's Software Suite.

i-design's first ATM:ad software customer was Nationwide, initially supplying
software only. In November 2004, the Group entered into an exclusive arrangement
to sell advertising space to third parties on 270 of Nationwide's non-branch
ATMs. This arrangement was superseded by an agreement entered into by the
Company and Nationwide in May 2006 in terms of which i-design was granted the
exclusive right to sell advertising space across approximately 1,000 of
Nationwide's non-branch ATMs.

i-design secured British Airways as its first third party advertising client in
May 2004 and has subsequently run ATM:ad campaigns for a wide variety of
advertisers including the likes of Orange, Vodafone, COI, Kwik-Fit, Easyjet,
Orion and New Look. The Directors believe that the main attraction of ATM:ad to
third party advertisers is its ability to deliver a high impact, targeted
one-to-one message (at the beginning, middle and end of the customer's ATM
transaction) in an outdoor environment including the option of a takeaway
reminder or voucher at the bottom of the receipt.

In October 2004, Sigma Innovation Fund (East of Scotland) made an equity
investment of £250,000 in i-design to assist the Group's growth plans and enable
the marketing and roll-out of ATM:ad. In December 2005, i-design received a
further equity investment totalling £1,000,000 from investors, including Sigma
Technology Venture Fund, Scottish Enterprise and certain Existing Shareholders.

During 2006, i-design developed ATM:ad Insight ("Insight"), an enhancement to
the Software Suite which enables advertisers to target specific consumer groups,
for example, by gender. The development of Insight has enabled i-design to
generate further software licence sales to Nationwide in the year ending 30
September 2007. In May 2007, Nivea became the first advertiser to take advantage
of the new ATM:ad enhancements when it ran a campaign across 600 ATMs which
displayed a different advertisement depending on the gender of the ATM user.

In March 2007, i-design signed a reseller agreement with Mellon, a European
financial software provider, pursuant to which Mellon will act as the Group's
software reseller in Greece. In April 2007, i-design extended its exclusive
contract for the sale of advertising space on approximately 1000 Nationwide
non-branch ATMs to May 2010. In April 2007, i-design secured its second ATM:ad
software licence with HSBC, which will enable HSBC to manage their own marketing
requirements across their UK ATM network. i-design is also at the implementation
stage with one of the UK's largest Network Owners and is booking space on its
ATMs for advertising campaigns for the end of 2007. In June 2007, the Group
entered into a second 12 month agreement with British Airways for advertising
campaigns on selected city of London and airport ATMs.

Overview of the Group

The Group's objective is to grow its business by increasing the profitability of
ATM networks for Network Owners and to establish itself as the leading ATM
advertising solution provider. The Group's business has changed in recent years
from a services-based to a product-based company and a particular focus on media
sales as a result of the development of the Group's ATM:ad software. i-design
has three main sources of revenue:

Software sales
The sale of software licences, along with associated maintenance fees and
integration services, to Network Owners.

Media sales
Commission generated from advertising revenues. Revenues from advertising sales
to third parties are split between the Network Owner and i-design.

Creative sales
Fees generated from ATM screen design services to banks and for the creation of
advertisements or the conversion of existing advertisements into the appropriate
ATM format for advertisers.

Products and Services

i-design's integrated business solution offering is known as ATM:ad. This
solution enables ATM:ad Network Owners to advertise internal products, such as
new accounts, and also to generate revenues from having third party companies
advertise on their ATM networks. The Directors believe that the key benefits of
ATM:ad to Network Owners are that it:

*   supports both internal and third party advertising;
*   is already proven on a UK ATM network;
*   offers the potential to generate new revenues for Network Owners;
*   integrates into the existing software network environments of
    Network Owners;
*   is platform independent; and
*   does not elongate customer ATM transactions.

ATM:ad is split into three component parts:

Software Suite
Software Suite provides a streamlined, end-to-end solution that manages booking,
authorisation, packaging, distribution, playback and reporting of advertising
content on ATM networks.

The Group's ATM:ad solution is accessed through a standard web browser and
allows the participants in the advertising process to collaborate online to
deliver advertising campaigns. Internal advertisements are uploaded directly
onto the manager server. Third party advertisements are collated on the Group's
own campaign server, which the Group controls access to (and retains ownership
of) at all times, and uploaded through a secure link onto the Network Owner's
manager server in order to ensure the security and integrity of the ATM network.

A recent addition to Software Suite is Insight. Insight which was launched on
the Nationwide network in April 2007, enables Network Owners or third-party
customers to vary the advertisement depending on the user's profile, including
gender or other key characteristics. For example, once the customer has inserted
his/her card into the ATM, Insight identifies the gender and displays the
appropriate content during the transaction and thank you modules as well as on
the transaction receipt. Nivea was the first third party advertiser to use
Insight's gender targeting functionality.

Software Suite is designed with third party advertisers in mind. Detailed
advertising campaign reporting functionality delivers exact viewing statistics,
including the number of persons who have used the ATMs during the advertising
campaign, the number of transaction receipts issued during the advertising
campaign and details on the responses arising from on-screen questions. The
Group's campaign server provides other functionality, including revenue
reporting and advanced querying filters, including postcode proximity, TV
regionality and advanced flexibility on campaign and receipt content.

The Group generates revenue from Software Suite through the sale of software
licences of ATM:ad software and maintenance services to Network Owners, in
addition to consulting and product integration services. Access to Software
Suite's campaign server component is only available as part of the ATM:ad Media
Sales and Operations Service and remains under the Group's control.

Media Sales and Operations
Media Sales and Operations, which was set up in 2004 with the assistance of
James Faulds, the Company's non-executive Chairman, enables Network Owners to
outsource to the Group the generation and operational management of third party
advertising. Media Sales and Operations utilise Software Suite's campaign server
component to manage all third party campaign activities on behalf of the Network
Owners. Media Sales and Operations has a 5 person London-based sales team
dedicated to selling ATM advertising space and are given operational support
from a further team of 2 employees based in Scotland. The combined team includes
experienced media sales executives who have extensive advertising and media
agency contacts.

The Group generates revenue from its Media Sales and Operations through formal
revenue sharing arrangements based on advertising revenue generated for Network
Owners. The Group sells advertising space to a mixture of media planning
agencies, outdoor specialists and third party advertisers and invoices them for
the value of the advertising campaign. The revenue generated is notified
quarterly to the relevant Network Owner which in turn invoices the Group for its
share of the revenue generated.

Production Services
Production Services is the Group's in-house creative media production team which
supports creative agencies and advertisers in the specialised field of ATM
advertising. Production Services provide a number of services including ATM:ad
ready content to banks, ensuring ATM:ad campaigns meet ATM usability compliance
and designing ATM:ad campaign content for internal marketing activities.

Production Services also have expertise in ATM user interface design and provide
wider consultative services to Network Owners for their general screen branding
requirements. Screens designed by the Group are currently displayed on ATMs
which handle approximately 1 billion transactions per year. The Group's
Production Services customer base includes Alliance & Leicester Commercial Bank,
Co-operative Bank, Lloyds TSB Bank plc, Travelex, Cardpoint plc and The Royal
Bank of Scotland Group plc.

The Group generates revenue from Production Services through fees for production
and creative work.

The Market

According to APACS, in 2005, a total of approximately £172 billion was withdrawn
from ATMs throughout the UK. This represents approximately 63 per cent. of all
cash amounts withdrawn. Furthermore, the number of ATM transactions in the UK
increased by 6.7 per cent. to 2.7 billion in 2005 (compared to 2004), which
translates into an average of approximately 86 withdrawals every second. APACS
forecasts that by 2015, ATMs will meet 83 per cent. of cash demands from the UK
public, and the amount of cash dispensed annually is expected to rise to
approximately £247 billion.

There are two types of ATM providers in the UK. First, the retail banks and
building societies, the majority of which provide their services free of charge,
and secondly, non-financial organisations, more commonly known as independent
ATM deployers ("IADs"), which typically charge a fee for each transaction. With
ATM network operational costs growing and significant consumer opposition
against bank and building society ATM charges, the Directors believe that
Network Owners are increasingly looking for alternative ways to generate
additional revenues to make their ATMs more profitable.

As set out in the table below, for the year ended 31 December 2006, retail banks
and building societies were responsible for approximately 95 per cent. of all UK
ATM transactions. However, over two-thirds of the UK's ATMs are located on
retail sites as opposed to branch sites, and the Directors believe that this may
increase the appeal to third party advertisers.

                            Owned by Banks Owned by IADs     Total No. of
                                                                     ATMs
Number of ATMs                      33,482        26,943           60,425
Yearly transaction volumes
(millions)                           2,530           170            2,700
Percentage of total UK
transactions                           95%            5%             100%


                      No. of       % of       No. of         % of    Total
                      Branch     Branch   Non-branch   Non-branch   No. of
Banking ATM networks    ATMs       ATMs         ATMs         ATMs     ATMs
RBS (see note 1)       3,348       17.5        3,531         24.4    6,879
Lloyds TSB             3,316       17.3          762          5.3    4,078
Barclays (see note 2)  3,162       16.5          604          4.2    3,766
HBOS (see note 3)      2,570       13.4        1,116          7.7    3,686
HSBC                   2,560       13.4          739          5.1    3,299
Abbey                  1,667        8.7          833          5.8    2,500
Nationwide             1,191        6.2        1,253          8.7    2,444
Co-operative Bank         82        0.4        2,305         15.9    2,387
Alliance & Leicester     328        1.7        2,017         13.9    2,345
Bank of Ireland           54        0.3          669          4.6      723
Other                    898        4.7          634          4.4    1,532
                     -----------------------------------------------------
Total of ATMs owned
by banks              19,176                  14,463                33,639
                     -----------------------------------------------------
IADs                       -                  27,215                27,215
                     -----------------------------------------------------
Total UK ATMs         19,176                  41,678                60,854
                     -----------------------------------------------------

Source: Link Interchange Network Limited

Notes:
(1) includes Natwest, Tesco Personal Finance and Ulster Bank
(2) includes Woolwich
(3) includes Halifax, Bank of Scotland and Sainsbury's Bank
(4) includes Cardpoint, TRM and Hanco

The Group is targeting Network Owners whose ATM estates generate high
transaction volumes and also incorporate a high number of non-branch ATMs.

Strategy

The Group's strategy is to be the leading independent ATM advertising solution
provider. The Board currently intends to effect this strategy through both
expansion and further development of its ATM:ad offering by:

*  expanding the Group's Media Sales and Operations team;
*  developing software sales in both the UK and new territories
   including, but not limited to, Greece, Ireland, Germany, Spain, the
   Benelux countries and the US;
*  expanding the customer support team; and
*  continuing product enhancement.

Through this expansion and further development, the Group plans to continue to
target Network Owners who have large non-branch, high transaction volume ATM
estates to secure further contracts, enabling the Group to generate revenue
through software sales and maintenance fees, advertising revenues, as well as
fees for productive and creative work.

Sales and Marketing

The Group's sales and marketing strategy is split between Network Owners and
third party advertising clients. Ana Stewart, the Company's Chief Executive, is
responsible for sales and marketing to Network Owners. The Group's strategy is
based around developing relationships with those responsible for the business
strategy and IT operations of ATM and self-service networks at both banks and
IADs. In addition, the Group is focused on securing reseller agreements and
strategic relationships with complementary suppliers within the banking ATM
industry in order to develop software sales in new territories.

The Media Sales and Operations team is headed by Jack Vincent, who is
responsible for the sales of ATM:ad advertising space to third party
advertisers. The 5 person London-based sales team was set up with the assistance
of James Faulds, the Company's non-executive Chairman, and has dedicated
operational and creative support from Production Services. The Media Sales and
Operations team targets media agencies and outdoor advertising/media specialists
who select and buy media on behalf of advertising clients. In addition, the team
also targets potential advertising clients directly in order to highlight the
benefits of ATM:ad and attract third party advertising.

Customers

The Group's turnover is split between software licence and maintenance fees
derived from Network Owners, commissions and fees associated with third party
advertising and fees generated from work undertaken for the Network Owners by
the Group's Production Services team. For the six months ended 31 March 2007,
approximately 50 per cent. of the Group's turnover was generated by commission
and fees associated with third party advertising and the balance was split
evenly between software licence and maintenance fees and fees from Production
Services.

The Group's major Network Owner customers are Nationwide and HSBC. Customer
contracts vary but normally cover the products sold, maintenance fees, and where
a Network Owner elects to accept third party advertisers, details of any
exclusivity granted to the Group for the sale of advertising space. These
contracts are negotiated at a national level.

In April 2007, i-design agreed an extension to 31 May 2010 to its exclusive
contract with Nationwide. Subject to the terms of the contract, i-design has the
exclusive right to sell advertising space across approximately 1,000 of
Nationwide's non-branch based ATMs until 31 May 2010. In April 2007, i-design
secured its second ATM:ad licence with HSBC, which will enable HSBC to manage
its own ATM marketing requirements.

Media Sales and Operations third party advertising clients include Posterscope
Limited, Kinetic World Wide Limited and International Poster Management who buy
space on behalf of advertisers and who, the Directors believe, are responsible
for over 90 per cent. of outdoor advertising expenditure in the UK. i-design has
run ATM:ad campaigns for a wide variety of advertisers including Orange,
Vodafone, COI, Kwik-Fit, Easyjet, Orion and New Look all of whom are repeat
customers. Contracts with the advertisers typically include details of the
number of ATMs on which the advertisements will appear, the length of the
advertising campaign and the provision of advertising campaign reporting
statistics including the number of persons who have used the ATMs during the
advertising campaign, the number of transaction receipts issued during the
advertising campaign and details on the responses arising from on-screen
questions.

i-design's recent ATM:ad bookings included a two week gender targeted campaign
by Nivea whereby male and female customers were presented with a different
marketing message. In June 2007, Orange booked its fourth ATM:ad campaign which
promoted Orange's pay as you go service. The campaign included a barcoded
voucher on the receipt for customers to redeem in an Orange shop. The Group has
also recently entered into a second 12 month agreement with British Airways for
advertising campaigns on selected city of London and airport ATMs. This is in
addition to a number of one-off bookings made by British Airways over the last
12 months.

Competition

The Directors believe that i-design's ATM:ad offering is currently the only
dedicated ATM advertising solution in the UK which combines the software and
media sales capability necessary to enable Network Owners to generate revenue
from third party advertising.

The Directors believe that certain features of the software forming part of the
Software Suite are available in NCR Corporation's Aptra Promote and Wincor's
Nixdorf's Prosales products. However, so far as the Directors are aware, neither
of these products delivers both the software and the media sales capability that
the Group provides and furthermore, the Directors believe that both of these
products were designed for specific platforms unlike Software Suite, which was
designed to be platform independent. The Directors believe that ATM:ad is
currently the only software product used by Network Owners in the UK to deliver
third party advertising revenues.

Media Sales and Operations and Production Services also compete in theory with
advertising agencies who are attempting to sell ATM advertising space. However,
Software Suite has already been accepted by two Network Owners as a proven
solution and one which addresses the relevant business, security, resource and
technical issues associated with ATM advertising. The Directors believe that
i-design's exclusive contract with Nationwide and its ownership of Software
Suite's campaign server component gives the Group a competitive advantage over
its competitors.

Summary Financial Information

Set out below is a summary of i-design's audited financial information for the
three years ended 30 September 2006 and the six months ended 31 March 2007,
which has been extracted from the audited historical financial information on
i-design set out in the Admission Document.

                            Year          Year          Year  Six months
                           ended         ended         ended       ended
                    30 September  30 September  30 September    31 March    
                            2004          2005          2006        2007
                               £             £             £           £
Revenue                  716,691       600,543       678,808     514,548
Operating profit/         
(loss)                    37,918      (349,704)     (626,068)   (175,898)
Profit/(loss)
before taxation           28,939      (354,824)     (615,060)   (171,158)
Total equity              22,180       (91,173)      278,619     155,383

The financial information set out above for the six months ended 31 March 2007
is stated under IFRS. The financial information for the three years ended 30
September 2006, which was prepared under UK GAAP, has been restated under IFRS.

Revenue for the year ended 30 September 2006 increased by 13 per cent. to
£678,808 (2005: £600,543), as a result of increased media sales. However, this
was partially offset by reduced Production Services sales. Operating loss for
the financial year ended 30 September 2006 was £626,068 (2005: £349,704).

The reduced level of Production Services sales in 2006 combined with continued
investment in staff numbers, the opening of the London office and associated
employee expenses caused the operating loss to increase from 2005.

Revenue of approximately £500,000 for the six months ended 31 March 2007
represents an increase of approximately 100 per cent. compared to the same
period in 2006. This included a contribution from the sale of the Insight
licence to Nationwide. In addition, Production Services sales for the six months
ended 31 March 2007 were higher than for the whole of the year ended 30
September 2006.

Current Trading and Prospects

Trading in the current financial year to date has been in line with the
Directors' expectations. The Directors believe that the Group is well placed to
increase its revenues and to exploit the current market opportunities that
exist. Consequently, the Board views the Group's future with confidence. The
Directors are encouraged by the trading prospects of the Group, both for the
current financial year and for the foreseeable future.

The Board is confident that following Admission, the Group will be well
positioned to take advantage of the many business opportunities that exist
within the ATM banking market. Admission will provide funds to allow the Group
to expand and further develop its ATM:ad offering as well as facilitating the
procurement process with retail banks and raising its profile amongst existing
and potential customers, including banks and advertisers.

Use of Proceeds and Reasons for Admission

The Company has joined AIM to enable it to fund the next growth phase of the
business. The net proceeds from the Placing will be used:

*   to expand the Group's London-based Media Sales and Operations team;                                            
*   to develop software sales in both the UK and new territories including, 
    but not limited to, Greece, Ireland, Germany, Spain, the Benelux countries 
    and the US;                              
*   to expand the customer support team;          
*   to continue product enhancement; and                            
*   for working capital purposes.                                   

The Directors believe that Admission should assist in raising the Company's
profile, enhancing its credibility in the market and increasing its brand
awareness, all of which the Directors believe will be beneficial when the Group
is tendering for new business. Furthermore, Admission should accelerate the
procurement process with retail banks and provide the Group's employees with the
opportunity to participate in the future success of the Group and should help to
attract and retain high calibre staff.

Details of the Placing

The Company has raised approximately £3.5 million (before expenses) through a
conditional placing by Arbuthnot Securities of 5,151,437 New Ordinary Shares at
67 pence per share. The New Ordinary Shares will represent approximately 36.5
per cent. of the Enlarged Share Capital following Admission. On Admission, at
the Placing Price, the Company is expected to have a market capitalisation of
approximately £9.45 million.

Following the Placing, the interests, in aggregate, of the Directors will amount
to approximately 54.2 per cent. of the Enlarged Share Capital.

Directors

The Board comprises two executive Directors and two non-executive Directors
(including the non-executive Chairman), all of whom were appointed to the Board
on 25 June 2007, details of which are set out below.

James Faulds, Non-executive Chairman, aged 54. James has had a long career
working in advertising agencies across the UK before establishing his own
agency, Faulds Advertising Limited, in 1985. James built the agency into
Scotland's largest marketing services group and one of the largest agencies
outside London before selling the business to the management team in December
2001. James is currently chairman of the Dunfermline Building Society, Giles
Insurance Brokers and Newhaven Communications and sits on the boards of the
Scottish Exhibition Centre Limited and Wood Mackenzie Group Limited. He was
appointed Non-executive Chairman of i-design in December 2004 and has provided
invaluable expertise in the development of the ATM:ad Media Sales team.

Ana Stewart, Chief Executive, aged 38. Ana founded i-design as a multimedia
consultancy in 1991 and co-founded it as a limited company in 1995. Ana has over
17 years' experience working with organisations in the ATM industry. She
identified the opportunity and devised the strategy for delivering ATM marketing
solutions to the market. In addition, Ana was the creator of ATM:ad's Media
Sales team. Ana is responsible for developing relationships with the Group's key
customers and is regularly requested to speak at major industry conferences, as
a leading expert on ATM marketing. Ana holds an honours degree in Interior
Architecture and Design from Duncan of Jordanstone College of Art.

Ian Sunter, Finance Director, aged 45. Ian joined i-design in March 2007 from
Zonal Retail Data Systems Limited, a provider of electronic point of sale
solutions where he was finance director. Ian qualified as a member of the
Chartered Association of Certified Accountants (ACCA) in 1988 and became a
fellow in 1993. Ian has over 20 years experience, the last 10 years as finance
director, with small medium enterprises primarily in the software and
manufacturing sectors having responsibility for human resources, information
technology, procurement and manufacturing in addition to finance. Ian was
appointed a director of i-design in March 2007.

Mark Hogarth, Non-executive Director, aged 33. Mark is investment director of
Sigma and a director of Sigma Technology. As well as sourcing and negotiating
investments, Mark sits on the board of a number of Sigma's portfolio companies.
He was appointed a non-executive Director of i-design in October 2004.

The Board recognises that its composition should comply as far as reasonably
practicable with the provisions of the Combined Code. To this end, the Board
recognises the need to recruit an additional non-executive director as soon as
reasonably practicable following Admission.


DEFINITIONS


The following definitions apply throughout this announcement, unless the context
requires otherwise:

"Admission"              the admission of the Ordinary Shares to
                         trading on AIM becoming effective in
                         accordance with the AIM Rules

"AIM"                    the market of that name operated by London
                         Stock Exchange plc

"APACS"                  Association for Payment Clearing Services

"Arbuthnot Securities"   Arbuthnot Securities Limited, the Company's
                         nominated adviser and broker

"ATM"                    automated teller machine

"Board" or "Directors"   the directors of the Company, whose names are
                         set out above

"British Airways"        British Airways plc

"COI"                    Central Office of Information

"Combined Code"          the Combined Code on Corporate Governance
                         issued by the Financial Reporting Council in
                         June 2006

"Company"                i-design group plc, the holding company of the
                         Group

"Easyjet"                Easyjet Airline Company Limited

"Enlarged Share Capital" the 14,105,437 Ordinary Shares in issue
                         immediately following Admission

"Existing Shareholders"  Shareholders immediately prior to Admission

"Group"                  the Company and all or any of its subsidiaries
                         or in the period to 25 June 2007, i-design

"HSBC"                   HSBC Bank plc

"i-design"               i-design Multi Media Limited, a wholly owned
                         subsidiary of the Company

"i-design Share Schemes" the Company's EMI Scheme and the Company's
                         Unapproved Share Option Scheme

"IFRS"                   International Financial Reporting Standards

"Kwik-Fit"               Kwik-Fit Group Limited

"Mellon"                 Mellon Financial Products Support S.A.

"Nationwide"             Nationwide Building Society

"New Look"               New Look Retailers Limited

"Network Owners"         ATM network owners

"New Ordinary Shares"    the 5,151,437 new Ordinary Shares subscribed
                         for by placees under the Placing

"Nivea"                  Nivea Beiersdorf AG

"Orange"                 Orange Personal Communications Service Limited

"Ordinary Shares"        the ordinary shares of 10p each in the capital
                         of the Company and "Ordinary Share" shall be
                         construed accordingly

"Orion"                  Orion Publishing Group Limited

"Placing"                the conditional placing by Arbuthnot
                         Securities on behalf of the Company of the New
                         Ordinary Shares

"Placing Price"          67p per Placing Share

"Shareholders"           holders of Ordinary Shares

"Sigma"                  Sigma Capital Group plc

"Sigma Technology"       Sigma Technology Management Limited, a
                         subsidiary of Sigma

"Software Suite"         the suite of software developed and used by
                         the Company to provide its ATM:ad solution

"UK"                     the United Kingdom of Great Britain and
                         Northern Ireland

"UK GAAP"                United Kingdom Generally Accepted Accounting
                         Principles

"US"                     United States of America

"Vodafone"               Vodafone Group plc



END




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