Cadbury plc (the "Company") Announcement of transactions in ordinary shares of 10p each by a Director and Persons Discharging Managerial Responsibility

The Company was notified on 13 October 2008 that, on 13 October 2008, Ken Hanna acquired 30 ordinary shares in the capital of the Company at a price of £4.53 per share through participation in the Company's all-employee share incentive plan.

Following these transactions, Ken Hanna now has an interest in 414,277 shares (which includes a restricted share award). He also has a conditional interest in a further 301,774 shares held in the Group's Long Term Incentive Plan and Bonus Share Retention Plan which are subject to performance and service conditions.

The Company was notified on 13 October 2008 that, on 13 October 2008, Steve Driver acquired 30 ordinary shares in the capital of the Company at a price of £4.53 per share through participation in the Company's all-employee share incentive plan.

The Company was notified on 13 October 2008 that, on 13 October 2008, Chris Van Steenbergen acquired 30 ordinary shares in the capital of the Company at a price of £4.53 per share through participation in the Company's all-employee share incentive plan.

These announcements are made following notifications under Disclosure and Transparency Rule 3.1.2.

All transactions were carried out in London.

Contact:

J M Mills

Director of Group Secretariat

Tel: 01895 615176

14 October 2008