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Destination Maternity's shares were never likely to be an acceptable currency for Mothercare shareholders. Photograph: Paul Faith/PA
Destination Maternity's shares were never likely to be an acceptable currency for Mothercare shareholders. Photograph: Paul Faith/PA

Curse of Mothercare claims Destination Maternity chief

This article is more than 9 years old
Ed Krell steps down as CEO of baby clothing chain six weeks after failed bid to take over UK company

Call it the curse of Mothercare. Ed Krell, the chief executive of US group Destination Maternity, has left to "pursue other opportunities", six weeks after he somehow saw an opportunity to bid for the UK baby clobber chain.

The takeover attempt was ridiculous from the off. Destination was, and still is, the smaller company and its shares had been falling in value all year, and thus were never likely to be an acceptable currency for Mothercare's shareholders. Within a week, Destination had injected fresh farce into proceedings by issuing a profit warning caused by competition in the market for "active bottoms with elastic waists". Retreat inevitably followed.

In terms of share price, Krell's overall six-year record looks decent. But the signing-off statement made no mention of the Mothercare fiasco. Destination's board, one assumes, is too embarrassed to talk about it.

More on this story

More on this story

  • Mothercare new boss to invest own £400,000 in £100m rights issue

  • New Mothercare head aims to overhaul loss-making UK chain

  • Mothercare investors back rejection of £270m US takeover bid

  • Mothercare sales fall as UK slump outweighs international success

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