Introduction to Shares

Guide: Getting started

The 4 Golden Rules of Investing

Before you jump in and start investing, there are some important factors to consider that cross through all forms of investment. This section will take you through the economic principles behind constructing an investment portfolio for the long term.

There are 4 key ideas that underpin all successful investment strategies:

  • Opportunity cost
  • Compound Interest
  • Risk
  • Diversification

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